Web Project

Define Goals

Define measurable goals for your web site. Goals range from having visitors view a particular page to online sales.

Set a Budget

Create a budget for your website. Can you afford a Kia or a Cadillac? You may not be able to achieve all your goals within your budget. List your priorities

Interview Web Developers

Check their work and choose two or three that have styles that you like. Either interview the developers or ask for a written Request For Proposal (RFP). If they are going to need business information for the RFP, consider asking for a non-disclosure agreement.

Choose your web designer carefully. They are designing the public face of YOUR company.

 

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Package Prices

Our web site and SEO packages are specifically designed to meet the needs of small and medium sized businesses. We use Open Source Software and other free online services where ever possible. Custom software solutions are not included in these prices.

Web Site Packages Available

All packages include the Modx Content Management System (CMS), Search Engine Optimization (SEO), Google Analytics and six months or 10 hours support, which ever comes first. Additional features can be added to any of the packages.

SEO Packages Available

A great website alone does not generate sales. Too many businesses think web marketing stops when you get a well designed website. People must be able to find your site and once there they must be able to either purchase your product or find the information they are looking for. And, you MUST be able to see what visitors to your site are doing and what problems they encounter.

Web Site Packages

Our Basic Small Business Package

A business web site starting at $4,500.00

Designed for small businesses supporting a 'bricks and mortar' store or selling a small (less than 10 items) inventory online. This package is suitable for businesses needing a new web site or those looking to update an existing site.

This package includes

  • Up to 10 pages, as required
  • Assistance in writing copy
  • One custom logo
  • New sites - Assist you in choosing a domain name
  • New sites - Assist you in setting up site email accounts with an ISP
  • Existing sites - Do a baseline analysis of existing sites traffic patterns
  • Optimize 3 'landing pages' based on the most suitable keyword sets
  • Graphics as required
    (Additional charges for flash and images not provided by client)
  • Modx Content Management System is standard
  • Training Documentation for updating the site
  • Contact form
  • Setup a Google Analytics account
  • 10 hours or six months of and technical support (via email or phone)

Premium Business Package from $5,000

For businesses that see their web site as a major part of their Marketing strategy. On receiving a detailed Request For Proposal (RFP), we will put together a proposal based on your business needs. Please make your RFP as detailed as possible. It should focus on what you want your web site to do rather than how your web site should work.

In preparing our proposal we look at

  • Your Marketing Plan. If required, we will sign a Non Disclosure Agreement
  • Your online competition
  • Industry trends and demographics

If this is an update of an existing site, we will

  • Check your position on Search Engine Results Page (SERP) for keywords
  • Research your competition for SERP
  • Do usability testing of your existing site

Most proposals are finished within 15 business days of receiving the RFP.

Once we have completed our research and clarified your needs either in meetings or through email, we will present you with a detailed proposal with a fixed price and time line. We then work with you to develop a web site that not only looks great, works well, and is optimized for search engines, but also expresses your vision of your business.

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SEO Packages

Basic SEO/SEM Report - $300.00

This is a basic report for all businesses trying to determine their SEO and SEM needs. NOTE: The price quoted is for the report only; no remedial action.

This package includes

  • Keywords review - up to five sets using Google Trends and Keyword Tools
  • Check on page optimization - up to five pages
  • Check number of incoming links - results from Yahoo and Google
  • Check for position on Google Local Search
  • Check SERP for keywords - position checked on Google, Bing, and Yahoo
  • Do a usability study - test site for problems encountered while using site
  • Do a search engine usability study - test site for problems by search engine indexing the site
  • Cross browser compatibility check using IE7, IE8, IE9, Opera, FireFox, Safari, and Chrome
  • Check for W3C standards compliance

Small Business SEO/SEM Service - From $500.00

For small business trying to improve their position in the Search Engine Results Page (SERP), increase traffic to their web site, or increase the sites conversion rate. This process takes four to six months to complete. Prices vary with the complexity of the site.

The package includes

  • Do a base line analysis of present site:
    • If required install Google Analytics
    • If required install Webmaster Tools
    • One month base line analysis of current site traffic
    • Do a usability study - test site for problems encountered while using site
    • Keywords review - up to five sets
  • Do 'on page optimization' of up to three pages (see below)
    • Track and adjust results as required
  • Establish web site target - this is the page or action you want visitors to do
  • Setup a Funnel Report in Google Analytic to show how visitors are reaching the target
  • W3C standards compliance
  • Cross browser compatibility check using IE7, IE8, IE9, Opera, FireFox, Safari, and Chrome
    • Recommend changes to make site - cost of updating layout is not included
  • Do a final one month analysis of changes

NOTE: On page optimization includes the <title> and <description> tags and some optimization of page copy. It does not include major changes to copy or site design.